Magic City Classic flush with sponsors

[SUjagTILLiDIE]

Magic City Classic flush with sponsors
By Kent Faulk -- The Birmingham News
October 30, 2009, 6:50AM

http://media.al.com/birmingham-news/photo/magic-city-classic-game-7572c4166f7adc42_large.jpg
Fans do the wave at the Magic City Classic in 2008. (Birmingham News / Bernard Troncale)At a time when sports events and teams are seeing drops in revenue, the State Farm Magic City Classic pres*ented by Coca-Cola is experiencing an increase, organizers said Thursday.

"Despite the recession we have al*ready achieved a record for sponsor*ship revenue for the Magic City Classic," said Gene Hallman, executive director of the Alabama Sports Foundation, the nonprofit group that manages the college football event.

Saturday's 68th annual rivalry game between Alabama A&M University and Alabama State University has brought in more sponsorships and sponsor dollars than ever, Hallman said. This year's event has about 30 significant sponsors -- up about a half-dozen from last year -- bringing in just over $800,000, he said.

Among the new sponsors this year are State Farm Insurance and Coca-Cola.

Most sports properties -- teams or sports events -- are experiencing a drop of 15 to 20 percent in this economy, Hallman said, "so seeing a gain of 5 percent is really unique."

http://blog.al.com/birmingham-news-stories/2009/10/magic_city_classic_flush_with.html

[SU Jag]

No suprise here! The magic city classic is a great event and the entire city gets behind it. There several people who are running for office at the state level, and local level who showed up for the parade and tailgate event. Its a great way to get your name out.

[ASU33]

Birmingham will always draw well for HBCU football games. This year the city has hosted two of the biggest HBCU games (The Labor Day Classic) Miles vs Tuskegee that drew over 43,000+ to Legion Feild, and (Magic City Classic) Bama State vs AAMU which drew over 55,000 for the game. Birmingham draws well because its the hub for most HBCUs. With the city being majority African-American, a most of the people there are HBCU grads. The state HBCUs have a big alumni base in Birmingham but so does schools like Grambling, Southern, Alcorn State, Jackson State, Tennessee State, Morehouse, Clark-Atlanta, Florida A&M, Hampton, Howard, Arkansas-Pine Bluff, and others. Out of 10 schools in the SWAC, 8 of those schools have a player from the Birmingham metro area on their roster(Texas Southern and Prairie View does not), from the Meac birmingham kids are on rosters at FAMU, SC State, BCC, Howard, Hampton, and NC Central. From the SIAC, almost all of the schools have Birmingham kids on the roster except from Lane, Benedict, and Fort Valley State. The CIAA was the lone HBCU conference that didnt have a lot of Birmingham kids but their are kids from the area on the rosters at Bowie State, Shaw, and Johnson C Smith. Because of this most HBCU games will do very well in Birmingham as opposed to other cities.

[Screamin_Eagle174]

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[MoBear]

Birmingham will always draw well for HBCU football games. This year the city has hosted two of the biggest HBCU games (The Labor Day Classic) Miles vs Tuskegee that drew over 43,000+ to Legion Feild, and (Magic City Classic) Bama State vs AAMU which drew over 55,000 for the game. Birmingham draws well because its the hub for most HBCUs. With the city being majority African-American, a most of the people there are HBCU grads. The state HBCUs have a big alumni base in Birmingham but so does schools like Grambling, Southern, Alcorn State, Jackson State, Tennessee State, Morehouse, Clark-Atlanta, Florida A&M, Hampton, Howard, Arkansas-Pine Bluff, and others. Out of 10 schools in the SWAC, 8 of those schools have a player from the Birmingham metro area on their roster(Texas Southern and Prairie View does not), from the Meac birmingham kids are on rosters at FAMU, SC State, BCC, Howard, Hampton, and NC Central. From the SIAC, almost all of the schools have Birmingham kids on the roster except from Lane, Benedict, and Fort Valley State. The CIAA was the lone HBCU conference that didnt have a lot of Birmingham kids but their are kids from the area on the rosters at Bowie State, Shaw, and Johnson C Smith. Because of this most HBCU games will do very well in Birmingham as opposed to other cities.

They should have never taken the MEAC/SWAC challenge away from there. Orlanda is a good spot that is suppose to draw but it won't draw any where near what it could be in Alabama or Atlanta.

[SU Jag]

They should have never taken the MEAC/SWAC challenge away from there. Orlanda is a good spot that is suppose to draw but it won't draw any where near what it could be in Alabama or Atlanta.


I agree.xthumbsupx Birmingham had one of the biggest football weekends of the year with the MEAC/SWAC Challenge that Saturday and the Labor Day Golden Classic that Sunday night. That was a great weekend, filled with fans from each school. Tailgating was awesomexnodx